When talking about the best free web-tracking tools, there’s no software that comes close to Google Analytics (GA). Over 50 million websites are currently using it, that’s a testament of how good it truly is.

However, despite all of its benefits, Google Analytics is not particularly known to be friendly with first-time users. If you don’t have any experience whatsoever, using GA for the first time can be overwhelming with all those unfamiliar terms and complicated settings.

But, no need to worry. In this infographic, you’ll learn the basics of Google Analytics in a simple and engaging way. 

Infographic by Milkwhale